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How do I
Send Personalized HTML Messages using Bit Faster?
You can send both HTML and
Text messages using Bit Faster. This Guide teaches you how to send HTML formatted messages to your
contacts
in 3 simple steps.
Before we start, we would
like to assume the following:
-
You have already installed Bit Faster Small Business Edition
3.0 on your system
-
You have created at least one
Group and imported or added your Contacts
-
You have either configured a
third party SMTP Server or you would be using Bit Faster (your
own PC/Laptop) as the SMTP Server
-
You have created your HTML
template file (if not click here to
download the sample template)
Step 1 - Create a Campaign/Message
A Campaign is an email
message that you wish to send to a group of
people (Customers, Friends etc). To create a new Campaign/Message, click on the
Campaign button in the toolbar. This brings up the New Campaign window
as shown below.

You can give your Campaign
any Name you want (it's for identification purposes only). In this
case, we call it "Bit Faster Guide".
The Message Subject field is
the actual subject of your email message. This is what your Customer
or Friend will see in their Inbox even before they open and read your
email (in most cases).
Now choose the HTML radio
button (in the Message Type frame) and click on the File Open
button/icon. You can choose your HTML file in the File Open dialog box. In this
case, we are choosing a file called "GuideTemplate.HTM" under a specific path.
Bit Faster displays the selected file name along with the path for
your reference.
Groups:
You can choose the Groups
that you wish to include for this Campaign. Groups have Contacts under
them. Bit Faster displays the total number of active recipients for
all the Groups selected who are likely to receive this message (the
actual number can vary depending on the other filters applied).
Other Filters:
Under the Others Filters
tab, you can apply as many as 8 additional filters to target your
message:
-
Rating/Classification (you can
classify your Contacts in any way you want)
-
Designation/Job Title (say to IT Managers only)
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Department (say to only those who work in the Finance department)
-
Country of Origin (say to US Citizens only)
-
Personal Country (picked up
from the Personal tab in the New/Edit Contact window)
-
Business Country (picked up
from the Business tab in the New/Edit Contact window)
-
Gender
-
Photograph attached (sent to
only those whose photograph is assigned under the New/Edit Contact
window)
Of course for the above filters to
work, you should have captured this information for each of your Contacts.
You can ignore the filters by choosing "<Any>".
File
Attachments:
If you wish to attach and
send out any additional files along with message, you can use this
tab.
Please Note: You don't have to attach any image files that
are part of the HTML file. They are automatically picked up by Bit
Faster. But make sure they are in the same folder as that of the HTML
File.
SMTP
Settings:
An SMTP Server is a mail
server which is used to send emails. Use this tab to tell Bit Faster
which SMTP Server to use for sending your message.

You can choose "Use Bit
Faster as my SMTP Server" if you want Bit Faster to be your SMTP
Server. But we would recommend that you use a third party SMTP Server
because your emails may be treated as Spam and blocked by mail servers
if they are unable to perform a DNS Lookup on your system.
In the From Name field, you
could probably enter your Name or your Company Name. This is the
information that appears in the "From" column in the recipients'
Inbox. The From Address indicates the email address from where the
message originated.
If you wish to request a Read
Receipt from each of your recipients, then make sure you enter
an email address in the Reply-to Address text box and check/tick the
box Request Read Receipt.
Click on the Add button to
add the new Campaign/Message.
Step 2 - Preview the Campaign/Message
Once you have created a Campaign,
it is important to Preview it so as to make sure your intended
recipients view the message the way you visualized it.
Click on the Preview button
in the toolbar to bring up the Preview Campaign dialog box as shown
below.

Now from the Select Campaign
drop down list box, choose the newly created Campaign "Bit Faster
Guide". You have two options here when it comes to Personalization.
Personalization simply means that your message is mail merged and then
displayed with the actual data.
To begin with, let's say we
Ignore it. Here is what you see when you click on the Preview button.

However, if you opted to view
the message with Personalization (meaning you chose Use Test Record)
in the Preview Campaign window, this is how you should see the
message.

Before we look into the
differences in the two pictures above, you might want to know a bit
more about "Test Record". A Test Record is nothing but a Contact which
can be used for Previewing a Campaign with live data. You can
mark any Contact as a Test Record in Bit Faster. For more information
on how to mark a Contact as a Test Record, please refer to Bit Faster
Help.
Now, if you were to observe
the two pictures above, you will notice a couple of differences at
least. The first image displays text like [CurrentSystemDateX] and [FullNameX],
whereas the second image displays actual information.
Text such as [FullNameX] are
predefined System Variables in Bit Faster. All System Variables in Bit
Faster are enclosed in square brackets like [VariableName]. Bit Faster
supports 42 variables. For a complete list of System Variables and
their usage, you can click on the Variables button in the toolbar.
Step 3 - Starting the Campaign
(or Emailing the Message)
Once you are satisfied with
the Preview, you can Start the Campaign. Starting a Campaign simply
means that you are sending emails to each one of your intended
recipients. The number of recipients depends on the Groups you have
selected, the filter conditions you have applied and the active
Contacts under those Groups which meet the filter conditions.
To Start a Campaign, you can
click on the Start button in the toolbar to bring up the Start
Campaign dialog box.

To begin emailing, just click
on the Start button.
Bit Faster will automatically
pick up all the recipients (after applying all the filter conditions),
mail merge and then start sending emails. The time it takes to send
all the emails is dependent on the following factors:
We sincerely hope the above
Step-by-Step guide is of valuable help to you.
Click here to download
the sample template. The Zip contains the HTML
file and a single image that is required.
You are free to modify the
template to suit your requirements. You can use a web development tool
like Microsoft FrontPage or Macromedia Dreamweaver to modify the
template layout.
Make sure the images you use
in the template are in the same folder as the HTML file.
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